Grade A Entrepreneurs

By Marylene Delbourg-Delphis @mddelphis Less than a year ago, it was all about conversations. Now, the word “conversation” is used with a pinch of salt. People finally admit that Twitter is more of a broadcast channel, as was clear from the extensive analysis (What is Twitter, as Social Networks or a News Media?) provided by Korean […]

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Guest writer: Amita Paul  “Most Fortune 100 Companies Don’t Get Twitter” – this statement referring a study published on Mashable intrigued me enough to write this article. This study was conducted by Weber Shandwick and presented a report on how well Fortune 100 companies use Twitter.  The stats led to conclude that a majority of […]

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Each culture has its ideal cities, communities, phalanxes, religious, economic or political wonderlands as well as its Fata Morgana kingdoms. We have our own form of utopia, Twitterville. It could have been Twittertown, Twitterburg, Twitterborough or Twitterpolis. No, it’s Twitterville. Shel Israel prefers to use the French suffix ville, derived from the Latin “villa,” an estate on […]

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“We invest in people…” is a phrase that entrepreneurs hear often from VCs and employees from corporations. What does it mean? Hard to know – or maybe, the actual content of the sentence depends on who is speaking. OK, LinkedIn isn’t the whole spiel: For most people, you are your “background” and this “background” boils down […]

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Yesterday, I attended the monthly meeting of the Ethos Roundtable (Cambridge, MA), a discussion group that focuses on initiatives aimed at holding a culture together, improving social connectedness as well as leveraging social capital, and was co-founded by Deborah Finn and Josh Shortlidge. The featured speaker was Peter Deitz, co-founder of a non-profit organization, Social […]

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For part 1: Tribes are more than a trendy phenomenon Urban tribes and digital tribes, two simultaneous phenomena… Godin rightfully reminds us that the creation of a tribe, and its goals, are independent from technology. Tribes didn’t appear yesterday and did not wait for the Internet era. Many of the examples of tribes selected by Godin can […]

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Coverage of the situation in Iran may be a significant turning point in the overall recognition of the importance of social media by a larger public. Over the last few months, social media has got a head start for promptness over media networks on several occasions. How many times have we heard that Twitter broadcasted […]

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A 140 Sec Pitch: At TWTRCON, attendees were invited to vote for six of their favorite vendors. ObjectiveMarketer (http://objectivemarketer.com) was one of them. Amita Paul, the company’s founder, got the opportunity to pitch her product in front of the audience.  I am not sure she used up her 140 seconds, actually, but one thing was clear in […]

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While the media may have found Twitter, only 5% of Americans are currently using it, according to a research performed by Harris Interactive in April. This doesn’t mean that Twitter is a fad. The adoption of new behaviors is generally a much longer process than is usually anticipated by innovators and early adopters. The truth of […]

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