By Marylene Delbourg-Delphis @mddelphis Reaching out to customers has been most companies’ motto for over twelve years, except that back then, “reaching out” mostly meant finding ways to bring them to your website with the maximum of bells and whistles through large email marketing campaigns. Great. It works, and works well, but it’s only one […]
Tags:Brand Recognition in Social Media·Brian Yanish·click-through·Email vs Social Media·Landing Page·MarketingHits·ObjectiveMarketer·Social Media Marketing·Social Media ROI·Social Media SEO·Socializer·TWTRCON
A 140 Sec Pitch: At TWTRCON, attendees were invited to vote for six of their favorite vendors. ObjectiveMarketer (http://objectivemarketer.com) was one of them. Amita Paul, the company’s founder, got the opportunity to pitch her product in front of the audience. I am not sure she used up her 140 seconds, actually, but one thing was clear in […]
Tags:Amita Paul·Conversional marketing·Grassroots marketing and social media·Guy Kawasaki·H5·Laconic marketing·Marylene Delbourg-Delphis·ObjectiveMarketer·Retweet strategy·Shekhar Yadav·Social Media Marketing·StrongMail·Twitter·TWTRCON·XLRI