Grade A Entrepreneurs

(also: Zeitgeist, great atypical people, books and misc.)

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Is your company effectively using Twitter?

November 18th, 2009 · 4 Comments · Entrepreneurs, Talents, Innovators

Guest writer: Amita Paul  “Most Fortune 100 Companies Don’t Get Twitter” – this statement referring a study published on Mashable intrigued me enough to write this article. This study was conducted by Weber Shandwick and presented a report on how well Fortune 100 companies use Twitter.  The stats led to conclude that a majority of […]

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Social Media: The Revenge of the Internet

October 9th, 2009 · 2 Comments · Entrepreneurs, Talents, Innovators

Earlier this week, I had the privilege of delivering an introductory speech for a great product, ObjectiveMarketer, in front of remarkable executives and CIOs from the European Institutions hosted by Cisco Systems. It’s always a challenge to speak to an extraordinarily knowledgeable audience that is well versed in both technologies and trends, but it is also a rewarding […]

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Reflecting on a poll: A hiring manager asks a woman to show him her Facebook page in an interview. What should she do?

August 30th, 2009 · 14 Comments · Entrepreneurs

“We invest in people…” is a phrase that entrepreneurs hear often from VCs and employees from corporations. What does it mean? Hard to know – or maybe, the actual content of the sentence depends on who is speaking. OK, LinkedIn isn’t the whole spiel: For most people, you are your “background” and this “background” boils down […]

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Social Media Marketing: Amita Paul, CEO of Objective Marketer

June 7th, 2009 · 9 Comments · Entrepreneurs

A 140 Sec Pitch: At TWTRCON, attendees were invited to vote for six of their favorite vendors. ObjectiveMarketer ( was one of them. Amita Paul, the company’s founder, got the opportunity to pitch her product in front of the audience.  I am not sure she used up her 140 seconds, actually, but one thing was clear in […]

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