By Marylene Delbourg-Delphis @mddelphis
Just finished reading an advanced copy of Open leadership, by Charlene Li. Great book!
In the eighties, IT folks and executives had qualms about providing desktop computers to their employees – the idea of empowering them boiled down to relinquishing command and control. Yet, the world didn’t stop turning. The accelerated rise of social [...]
Don’t wait to break a guitar to wake up! Open Leadership, How Social Technology Can Transform the Way You Lead by Charlene Li
May 3rd, 2010 · 5 Comments · Book Review
Tags:Broken guitar·Charlene Li·Command and control·Groundswell·Leadership and social media·Management styles·Open leadership·Open-driven objectives·Social Media·Social Media New Metrics·Social Networks
Creating a Social Media Plan: “Engage!” by Brian Solis
March 23rd, 2010 · 6 Comments · Book Review, Entrepreneurs
Marylene Delbourg-Delphis (Twitter: @mddelphis)
“Perhaps the biggest mistakes committed by businesses, personalities, and brands in social media occur when people jump into social networks blindly without establishing guidelines, a plan of action, a sense of what people are seeking and how and why they communicated, an understanding of where people are congregating, a definition of what they represent [...]
Tags:Branding·Brian Solis·Bryan Rhoads·Charlene Li·Continuous Partial Attention·Employee Empowerment·Engage!·Jeremiah Owyang·Ken Kaplan·Linda Stone·Public relations·Scott Stratten·Social media business strategy·Social Media Management·Social Media Marketing·Socialgraphics·Unmarketing