Grade A Entrepreneurs

Marylene Delbourg-Delphis (Twitter: @mddelphis) “Perhaps the biggest mistakes committed by businesses, personalities, and brands in social media occur when people jump into social networks blindly without establishing guidelines, a plan of action, a sense of what people are seeking and how and why they communicated, an understanding of where people are congregating, a definition of what they […]

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By Marylene Delbourg-Delphis (@mddelphis) Andy Hertzfeld has recounted the story of the black flag at the center of which Susan Kare had painted a big skull and crossbones in white that was floating over Bandley 3 in 1983 until early 1984. Yes, for the Macintosh team “it was better to be a pirate than join the […]

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Social Media 101 by Chris Brogan is a collection of posts related to “social media” that he wrote for his blog. So, just as any anthology, you can read this book pretty much in any order you want by picking one of the 87 topics that are listed in the table of contents. With a […]

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Last week at a famous bookstore chain, the young lady at the cash register asked me if I had a coupon. “Yes,” I said. “It should show on my account.” “No, it doesn’t work that way,” she replied tersely. “You have to print it.” “Kind of a waste of paper,” I remarked. “It’s not my […]

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It took about ten years for Brick-and-Mortars to figure out how they could best exist within the Web 1.0. They will have far less time to understand that marketing is turning into a completely new social and linguistic genre. Erik Qualman’s book, Socialnomics: How social media transforms the way we live and do business is an effective […]

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Lance Armstrong gave lots of interviews, all showing Armstrong’s matter-of-fact leadership qualities. I liked the CNN — I guess it’s a teaser — video where Sanjay Gupta speaks with him. Sure, he wanted to come in first, but he has no problem admitting that what’s great about the Tour, is that “the best man always wins.”   […]

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Millenials may have been an important factor in the election of Barak Obama. As indicated by the Tufts University’s Center for Information and Research on Civic Learning and Engagement (CIRCLE), ‘this year’s youth turnout rivals or exceeds the youth turnout rate of 52% in 1992, which is the highest turnout rate since 1972 (55.4%) For […]

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